[Foundation] Clarifications On Name Change Proposal
matt at jivesoftware.com
Tue Jul 1 15:16:43 CDT 2003
> The counterpoint here is that it is your _opinion_ that the cost is a
> non-factor. Speaking as someone who has been involved with research of
> names for "things" in the past, I disagree with your opinion.
We've registered a trademark ourselves for around $1K. If you go to
various websites, that's about the standard fee that people quote.
Further, I'm still not sure that we'll even want to trademark the new
org name. It's probably a a job for the team to evaluate the pro's/con's.
> Furthermore, the empirical evidence has been presented that it cost JINC
> significantly more (on the order of tens of thousands) to "acquire" and
> research the Jabber name than $1000.
Yeah, unfortunately for Jabber Inc. they had decided on a name, Jabber,
and *then* had to do whatever it took to acquire it. That's a pretty
different process than the normal one, which is to choose a name that's
not already being used. I find it pretty unlikely that the name team
would recommend a name that would cost us tens of thousands to acquire.
> Note that I'm not asking for cost/benefit analysis -- that's much harder
> to quantify (although equally welcome). I just want to know how much
> cold, hard cash we're going to have to outlay in order to perform the
> deed of a name change.
I think we've done a reasonable job at laying out the out of pocket
costs based on the line items that people have raised. A few of the
sponsors have already volunteered to help cover these costs, so the cold
hard cash outlay by the JSF should be essentially $0.
More information about the Members